Latitude 36

What We Did

The Birdsong team developed the Lat 36 website, a corporate identity and awareness package, multiple collateral pieces and a corporate stationary system.

Results

Latitude 36 is an IT staffing company that uses business intelligence to forecast a company’s talent needs. To set itself apart as a more IT, skills-focused human resources group, the company needed to present a clean, cutting edge website and marketing package that would appeal to its Millennial target market. We did this successfully with the use of white space, laser-focused copy, and photography that echoed the company’s target market.